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Our Business Strategy

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Our Business Strategy

We tell you what our strategy is.

We maintain a diversified portfolio, both in terms of geography and category. Our agility and cultivation of our global, regional and local brands contribute to long-term financial performance. Our goal is to maintain an average single-digit organic growth rate through rapid innovation, market share gains and portfolio management.

As a corporation, we continually evolve in the sectors and markets where we operate, to meet the needs of the sectors and provide the raw materials they need. We strive to achieve a balanced search for financial growth through rapid innovation, operational efficiency and resource allocation. Our long-term strategy ensures that we offer consistent and sustainable success.

A good business strategy is a good business. We focus our energy and resources where unleashing the power of our products and services can make the greatest difference for our customers and suppliers, protect and improve the environment, and generate significant value for our corporation and other stakeholders alike. Seriousness, the commitment we acquire, loyalty to our principles and those of society and transparency in all aspects of the business are not only the right principles, but they are also increasingly desirable and good for business. This helps us to be a force for good.

Our value - creation model

Sustained growth

Sustained growth

We maintain a diversified portfolio of projects and types of business, both in terms of geography and category. Our agility and cultivation of our business brand at different levels: global, regional and local contribute to long-term financial performance. Our goal is to maintain a single-digit average organic growth rate through rapid innovation, market share gains and the management of the portfolio and projects we undertake.

Efficient operation

Efficient operations

We promote growth by managing our costs and constantly improving operational efficiency, at all levels of the business. By doing so, we can free up resources for reinvestment in innovation initiatives of new project models, brand consolidation, creationist of new subsidiaries and sustainability of the corporation, while creating value for our allies.

Pruden capital allocations

Prudent capital allocations

Our priorities are to invest in the long-term growth and development of our business, while increasing the returns of associates and creating shared value. Long-term investment includes investment in R&D, brand support and capital expenditure in our subsidiaries to support profitable organic growth.

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Mirai Global Corp, as a trusted business brand

Taking Mirai Global Corp as our parent company, we have generated trust in the sectors where we have a presence, both directly through subsidiaries and through our associates. Three newly created subsidiaries in the United States, make it possible to diversify our business model, introducing them into sectors that will consolidate the trust of the corporate brand. We partner with companies, which contribute and share our same values throughout the project landscape, our product portfolio and channel strategies, taking advantage of our global brands to customize new business models according to the needs detected in the different markets where we operate.

Innovation

The construction of a portfolio of highly differentiated innovations, while quickly testing and launching new ideas, drives our growth. We focus on offering under the principles of seriousness, commitment, loyalty and transparency business models and alliances that allow us to operate in sectors such as technology, anticipating growing trends and meeting the various changing needs and preferences of the economic sectors, while investing in solutions with a better environmental footprint.

Projects with Governments

We collaborate in necessary projects for countries around the world, both in product supply, financing with own or third-party funds, creation and development, capture of strategic values related to the needs and idiosyncrasies of each of the countries that request them. We act at an international, regional or local level. These projects consolidate our brand in terms of the trust they need.

Strategy for products

In all our product categories, we work directly with producers, allowing us to bring distinctive and value-added products to the market, thereby reducing intermediary costs. This enables us to have a more competitive presence. These practices help reinforce the relevance of our business model and translate into growth opportunities for the category.

Accelerated digitalization

Data and technology are essential sources of competitive advantage. We are building a seamless experience and system for our channel-less business, unlocking valuable data across all geographies and categories. We aim to enhance performance across all markets and categories. Artificial intelligence and remote assistance are enabling us to be more agile and flexible in our relationships with suppliers, customers, and supply chains, which are increasingly important in today’s world.

Creating added value

We build for the long term, act with focus, and combine global resources with local expertise to create value for both society and our partners on a significant scale. We do this because we believe that businesses should act as a force for good. Our commitment to creating shared value is illustrated in our progress toward a nature-friendly business model, reducing CO2 emissions in supply chains, and adopting sustainable packaging.

"We will continue to invest in future growth by supporting our brands, delivering impactful innovation, leveraging digitization, and enhancing speed and agility. Creating shared value for stakeholders remains our focus, at the core of our strategy."

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Daniel Peribañez

Mirai Global Corp. – President

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